You can tell a lot about a business just by looking at its name. A name, after all, is the first thing that’ll greet potential clients and customers on their very first visit to an online website or physical office. A good entrepreneur, marketing professional, or design agency knows how important selecting the right name is. It’s the very first step towards success.
But choosing a name isn’t always a breeze. After all, there are so many names to choose from and factors to consider. Every business owner hopes to name his or her business in the most unique way possible – a name that embodies the ideals, aspirations, and characteristics of the business.
Normally, one would name his or her own company or business. But when the going gets tough, asking for a little bit of help sure is nice. And so, we have prepared this short article to help you find the most reliable sources that can pitch you the best company name ideas – starting with source number one.
1. Friends & Family
You know how people often say that the best way to know yourself is through others? Well, I believe the same applies in this case as well. Some of the best name pitches come from people who know us a little too well. People who are well aware of how we act and react, people who understand our sense of humor, and people who can tell something’s up even with their eyes closed.
Business names should reflect the owner’s (or owners’) nature. And who better else to ask suggestions from than the people closest to you – right?
2. Professional Marketers
If you’re planning to go big, you might as well entrust your business to people who know your industry like the back of their hand. Business names create impact. It holds as much importance as your company logo – or culture even!
Seeking professional opinion is one of safest choices out there. They’ve studied your industry long before you even decided to join in! They’re already familiar with what creates impact with people and utilize that to your business’s advantage. If you’re positive that your product is something people will definitely fall in-love with, then investing a little bit more in your branding efforts shouldn’t hurt.
If you’re not too convinced about how important a name is to your business, let science explain it.
3. Business Name Generators
If you’re into a lot of tech and spend your days surfing the internet, then you must know about the existence of business name generators. But in case you haven’t, business name generators are automated data bases that can help you generate a name for your business in a matter of seconds! Okay. I just used the word “business” one too many times there but surely you get the point.
The generator will usually ask a couple of things that concerns you and the business you’re running. It will prompt you to provide a keyword that can help identify your business or that you want to include in the name it generates. It may also ask a couple of questions about the industry you engage in. After briefly gathering information pertaining to you and your company, the generator will then present you with a whole list of business name ideas!
Most of them are okay but I wouldn’t go as far and say that they’re one of the best ones you’ll ever get. After all, they are system-generated. There’s a pretty high chance they will sound generic or unoriginal.
Even after suggesting all these sources to get your business name ideas from, still, the power to decide on what your business name is going to be lies with you – and only you. No one can tell you what a good or bad name is, exactly. After all, we all see differently. But at least now, you know a couple of other things (or people) to turn to when you’ve squeezed your head dry trying to find the perfect name.
As long as you keep your ideals in mind, you’ll eventually come across the perfect name to represent your business. Just think original.